List of Articles مصرفکننده Open Access Article Abstract Page Full-Text 1 - الگوی رويکرد تخصصي درتعاملات دانشگاه با صنعت: ضرورتها و چالشهاي بخشبندی بازار mohammadreza hamidizadeh rohollah sharifi Open Access Article Abstract Page Full-Text 2 - The Effect of consumer innovativeness, personal characteristics on dairy new-product adoption in Mazandaran cities Mohsen Akbari mohammad hassan gholizade hamid kazemi Open Access Article Abstract Page Full-Text 3 - Investigating the Effect of Brand Marketing on Brand Equity and Consumer Behavior (Case Study: Iranian Consumers of Brands in Social Media) Masoud Tosifyan Ali Ramezani 10.7508/roshdefanavari.2018.14.007 Open Access Article Abstract Page Full-Text 4 - Analyzing the Influential Factors of Social Media on Insurance Decision Making Mohsen Gharakhani Seyedeh OmSalameh pourhashemi 10.52547/jstpi.20918.17.67.41 Open Access Article Abstract Page Full-Text 5 - The Effect Of Corporate Social Responsibility On Financial Performance And Consumer Reactions In The Food Industries Open Access Article Abstract Page Full-Text 6 - Consumer behavior is a new and very important topic. Current models of consumer decision-making are based on the model of instrumental rationality or personal preferences, while the rational human being is an unreal human being and cannot be used to analyze the real world. Behavioral and cognitive sciences have new topics about consumer behavior and action that have developed models in this regard. Islamic sciences, according to the deep view, have theories about the behavior of the human consumer. In this research, using Islamic, behavioral and cognitive sciences together, the researcher has designed and modeled the concept of consumer behavior (regardless of his religion) and has created a model using the meta-synthesis method. The results of the research include two categories and 7 main themes of consumer behavior, the effective and involuntary environment of human behavior is fully modeled and the cognitive process of various types of consumer behavior including conscious, unconscious and impressive behavior is designed MAHSA salsabil Ataallah Rafiei.Atani ALI BONYADI Open Access Article Abstract Page Full-Text 7 - Application of Evidences on Liability against Deception in Supporting Consumers Rohullah Zarchipour Open Access Article Abstract Page Full-Text 8 - The Effect of Social Media Marketing on Consumer Behavior Regarding the Mediating Role of Brand Value Alireza Abrood Ablolnaser Derakhshan