List of Articles brand equity

• Open Access Article
  • Abstract Page
  • Full-Text
  
  1 - Investigating the influential factors in the creation of brand equity in higher education (A study of Payame Noor University)
  میرزا حسن  حسینی رومينا  فرهادي نهاد
• Open Access Article
  • Abstract Page
  • Full-Text
  
  2 - The Role of Social Responsibilities on Developing Brand Equity in Tourist Destinations: The case of Isfahan
    فرزانه  عبدالمحمدی
• Open Access Article
  • Abstract Page
  • Full-Text
  
  3 - The Role of Social Responsibilities on Developing Brand Equity in Tourist Destinations: The case of Isfahan
  Mohammad ghaffari amirreza konjkav monfared
• Open Access Article
  • Abstract Page
  • Full-Text
  
  4 - Investigating the effect of sensory marketing strategy components on brand equity through mediating customer satisfaction and brand credibility (Case study: Islamic Republic of Iran TV programs)
  Hesamedin Nemati یاسر سبحانی فرد Ali Jafari
  10.61186/mf.38396.22.74.143
• Open Access Article
  • Abstract Page
  • Full-Text
  
  5 - Designing a dynamic model of brand equity with a focus on fake news and customer knowledge at Coca-Cola
  Davood  ariannejad Alireza  Pouya Hadi  Bastam Ali  Hosseinzadeh
• Open Access Article
  • Abstract Page
  • Full-Text
  
  6 - Presenting a model of structural equations, The effect of brand sensory experience on brand equity with emphasis on the mediating role of customer cognitive, emotional and behavioral attachment in cosmetic products
  Abolghasem  Gholamreza Tehrani Houshang  Asadollah Serajoddin  Mohebbi Shahriar  Azizi