List of Articles Consumer Behavior

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  1 - Effect of using of e-commerce on consumer behavior (Case study: Online customers of RIGHTEL company)
  maryam mahmoodi
• Open Access Article
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  2 - The Study of Factors Affecting Ethical Behavior in Consumers
       
• Open Access Article
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  3 - Consumer characteristics and behavior and its effect on impulse buying(case study of Mashhad chain stores)
  عباس شریفی پور Hadi  i Bastam Ali   Hosseinzadeh Alireza Pooya
• Open Access Article
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  4 - Investigating the Effect of Brand Marketing on Brand Equity and Consumer Behavior (Case Study: Iranian Consumers of Brands in Social Media)
  Masoud Tosifyan Ali Ramezani
  10.7508/roshdefanavari.2018.14.007
• Open Access Article
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  5 - Examining the Influencing Factors on Online Travel Purchase Intention, Using Technology Acceptance Model Extension
  seyed mehdi mirmehdi Danial  Molaei
  10.52547/jstpi.21016.18.71.9
• Open Access Article
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  6 - Consumer behavior is a new and very important topic. Current models of consumer decision-making are based on the model of instrumental rationality or personal preferences, while the rational human being is an unreal human being and cannot be used to analyze the real world. Behavioral and cognitive sciences have new topics about consumer behavior and action that have developed models in this regard. Islamic sciences, according to the deep view, have theories about the behavior of the human consumer. In this research, using Islamic, behavioral and cognitive sciences together, the researcher has designed and modeled the concept of consumer behavior (regardless of his religion) and has created a model using the meta-synthesis method. The results of the research include two categories and 7 main themes of consumer behavior, the effective and involuntary environment of human behavior is fully modeled and the cognitive process of various types of consumer behavior including conscious, unconscious and impressive behavior is designed
  MAHSA salsabil Ataallah Rafiei.Atani ALI BONYADI
• Open Access Article
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  7 - Implementation of Machine Learning Algorithms for Customer Churn Prediction
  Manal Loukili Fayçal Messaoudi Raouya El Youbi
  10.61186/jist.34208.11.43.196
• Open Access Article
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  8 - Consumer Behavior in E-Tourism Services
  sakineh jafari Mohammad najjarzadeh rezvan Golestaneh narjes deyrgandom
• Open Access Article
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  9 - Interpretive structural modeling of factors affecting the role of social media in predicting the online shopping behavior of leather industry consumers
  Hamidث  Seifi Shojaei morteza mahmoodzadeh hossein Budoghi Khaja Nobar ناصر  فقهی فرهمند
• Open Access Article
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  10 - Development and evaluation of neural marketing model using emerging digital technologies in the banking industry
  Maryam  Khazri Yazdan Shirmohammadi Seyed Alireza  Mirarab Beigi
  10.61186/jstpi.47338.21.81.64
• Open Access Article
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  11 - The Effect of Social Media Marketing on Consumer Behavior Regarding the Mediating Role of Brand Value
  Alireza Abrood Ablolnaser  Derakhshan
• Open Access Article
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  12 - Evaluating the Effect of Sustainable Marketing with Customer Equity Approach on Consumer behavior and Organizational Performance (Case Study: Detergent Manufacturer Companies of Iran)
  َAbolfazl Dehghani firoozabadi Alireza Asadzadeh firoozabadi vajiheh andalib ardakani
• Open Access Article
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  13 - Interpretive structural modeling of factors affecting the role of social media in predicting consumer online shopping behavior in the leather industry
  hamideh seifi shojaei morteza mahmoodzadeh hossein Budoghi Khaja Nobar Naser Feghhi Farahmand